Climate change is the most pressing issue of our lifetime. With government and big business failing to take action, it’s hard not to feel a sense of hopelessness.
As a songwriter, the only way I know how to access these feelings is through music. I wanted to give the same outlet to my fans. That’s why we launched the #EvergreenProject –to raise awareness about climate change while mobilizing everyday individuals to take action.
The Evergreen Manuscript:
Last Fall, we launched the Evergreen Manuscript, a living document where individuals can submit their personal thoughts and feelings about the climate crisis. The response so far has been overwhelming. We've received over 600 submissions, each of them detailing the intimate, emotional, and complex feelings individuals have about climate change.
We’ve created a movement – now it’s time to make our voices heard. We will be sending the manuscript to government and corporate leaders across the globe. Our message to them is simple: climate change requires urgent action now. It’s not too late to add a message of your own.
Add your Testimonial to the Evergreen ManuscriptSubmit
In November 2019, I released Evergreen, a single that tackles the collective hopelessness our generation feels about the climate crisis. Inspired by the testimonials we received, I sought to articulate the real and pressing anxieties that so many of us share.
Evergreen Mural Paint-In:
To coincide with the release of Evergreen, my team hosted a five-hour mural paint-in in downtown Toronto, live streamed to audiences across the world. With the help of my friend (and all-star painter) Milkbox, I sought to animate the intimate testimonies submitted to the Evergreen Manuscript. Joined by fans, and supported by environmental organizations across Canada, the initiative brought together thousands of individuals around the importance of climate change action.
Support the #EvergreenProject:
Our work doesn't stop here. Together, we can build a strong coalition that stresses the urgency and importance of combating climate change. Join the conversation using #EvergreenProject and tell us how you’re raising awareness about climate change or taking action in your community. And If you haven't already, join my mailing list to receive the latest updates on how we’re mobilizing for change.
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Every Action Counts:
The tools to halt climate change are in our hands today. Sustainable living and eco-friendly lifestyles are becoming more accessible. Whether it’s reducing your meat consumption, using more sustainable forms of transportation, or opting for reusable items instead of single-use plastics, every action counts.
If you are able to do so, I encourage you to donate your time (or if possible, money!) to the thousands of organizations doing important work around climate change action. Some of the fantastic organizations supporting the Evergreen Project include: Sierra Club Foundation, Greenpeace Canada, and Environmental Defence, and WE Movement.
Are you already taking action to combat climate change? Tell me about it on social media, using the hashtag #EvergreenProject!